Outbound and automated email sequences that move prospects through the sales funnel. Subject lines, body copy, and CTAs for cold, warm, and re-engagement contexts.
Sales email sequences are often where copywriting budgets produce the most measurable returns. A homepage can improve conversion rates by a few percentage points. A well-written outbound sequence can transform a cold list into a predictable source of qualified conversations.
The sequences covered in this engagement include cold outreach (5-7 emails), warm nurture (4-6 emails), trial-to-paid conversion (3-5 emails), and win-back (3 emails). Custom sequences are quoted individually.
Each email includes: subject line with A/B variant, preview text, body copy optimised for the stage in the sequence, and call to action. The structural logic of the sequence is documented alongside the copy.
For French-market email, the studio writes directly in French. French outbound email has different tone conventions and legal requirements (notably RGPD consent requirements for cold email) that differ from English-market practices.