A focused 90-minute strategy session on your copy. Where the biggest lever is, what to fix first, and how to frame your offer for your specific audience.
The copy strategy session is for businesses that want to understand what needs to change before committing to a full copywriting project. It is also used by founders and marketing teams who write their own copy and want a structured external perspective on what is working and what is not.
The session runs 90 minutes. Before the session, a pre-session document collects your current copy, your audience, and your most important pages or email touchpoints. The session works through each area with specific observations and recommendations rather than general principles.
The output is a written session summary document delivered within one business day: the priority issues identified, the specific recommendations made, and the strategic logic behind them. The summary is detailed enough to act on without the session recording.
The session is delivered online via video call. English and French.